Creative Asset Requirements

Customer Self-Serve

Video

Dimensions

Landscape | 16:9 | 1920 x 1080px | 1280 x 720px  

Portrait | 9:16 | 1080 x 1920px | 720 x 1280px

Square | 1:1 | 1080 x 1080px | 720 x 720px

Duration

15 - 45 seconds   

* As a standard, we serve 15, 30, 45 seconds video.

File size

Under 60MB

Format

MP4, MOV

 

MREC Video

Dimensions

6:5 | 300 x 250px | 600 x 500px

Duration

5-15sec

File size

Under 5MB

Format

MP4, MOV

 

Banner

Dimensions

6:1 | 640 x 100px | 320 x 50px | 300 x 50px

8:1 | 800 x 100px | 728 x 90px | 720 x 90px 

*Please leave a bleed area of 20px at the left and right of the image.

File size

6:1 Under 60KB | 8:1 Under 100KB

Format

PNG, JPG, GIF

 

Vungle Premium Support

Video | Interactive Endcard | Playable Endcard | Immersive Video Endcard

To produce a creative that best showcases your app/game and attracts the best users, we ask you to provide as many of the assets below.

File type

  Examples

Image files

PSD, AI, PNG, JPG

  • Game Characters
  • UI Design
  • Game Pieces (ex. puzzle block)
  • Winning Icons/Messaging (ex. "Download now", "Play now")
  • CTA button, text
  • Background Images
  • Splash screens
  • Store screenshots
  • Marketing images, ads

Video files

MOV, MP4

  • Gameplay footage
    (Background music OFF, Sound effects ON is better)
  • App experience footage
  • Marketing video, ads

   *Frame Rate: 30fps recommended

Animation files

Sprite sheets,

PNG sequences,

MOV with alpha channel

  • Animation of Characters, Objects
  • Particle Effect Animations

3D files

C4D, FBX

  • Characters - ideally with animation baked & references merged
  • Objects
  • Maps from game levels
  • Weapons

   *All 3D project files should be reduced consolidated/collected with relevant texture files

Audio files

WAV, MP3, OGG

  • Game music
  • Sound effects

Font files

TTF, OTF

  • Game UI fonts
  • Marketing fonts

Others

  • After Effects(.aep) project files with related image and video assets (reduced and collected)
  • Unlocked game (IPA/APK)
  • Internally/externally built videos, playables.
  • Any equirectangular(monoscopic or stereoscopic) or cubemap video and image (for Immersive Video Endcard)
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